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The visuals was created for the shopping mall “Galleria Tbilisi”. The concept of the work has been based on this advantage and the main communication message is ‘’Come on in’’. In the series of posters, middle of the road transforms into different shapes (a shopping bag, Pop-corn, a burger, a shopping cart) symbolizing all those activities and products (shopping, entertainment, restaurants, supermarket), which can be found in the “Galleria Tbilisi”. This way it is shown the key elements of a newly opened mall as well as the advantage of quick dropping by and saving time.
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